TrueCar is the authority on new car pricing. TrueCar aggregates data from multiple sources to show car buyers and dealers how much people actually paid for a particular car in their geographic area. With TrueCar, consumers can walk in knowing the price of a fair deal. TrueCar also manages auto buying programs for affiliate groups, such as USAA and American Express, and facilitates the sale of 15,000 new cars each month.
